Forum Posts

Mahfuj Alom
Jun 12, 2022
In Pet Forum
The author of this article shared his experience in doing AB Test since he was a product manager for three years. While summarizing yourself, look forward to improving yourself. After entering the industry for three years, looking back on the forty or fifty AB bulk sms service Tests I have done, there are successes and failures, doubts and sighs. When I first came into contact with the AB Test theory, I thought that this is really a panacea for the product, just like there is a saying on the Internet, "When the product is not clear, just do AB!", but it really has Is it so smart? Can it really save your product from fire bulk sms service and water? Let us unveil the beautiful veil of AB Test together. 1. When we talk about AB Test, what are we talking about AB Test is actually a hypothesis verification and a very scientific methodology. By setting an experiment with only one variable, placing it in the user group with two groups of characteristics equally divided for a period of time, and finally analyzing the data fluctuation brought by this variable. Rather than tearing each other apart, let the bulk sms service data speak for itself. For example: Aesthetics is a very complicated thing. In 2017, the designers of the team used the logic of AB Test to continuously test, and found a Banner style with better click-through rate to quantify the aesthetics. On the one hand, this AB really allows us to find the optimal solution among the several design styles we can think of, reducing the usual wrangling between designers and operators, and improving bulk sms service team efficiency; but on the other hand, it also brings you With new thinking, the market will change, and the aesthetics will change. Will the current optimal solution really apply in the future? Are all the solutions we have reached to AB now, including all possible forms? Will there be a better form? It's as if the bear is picking corn. Maybe what you can see is the largest corn in a certain space and a certain time, and the bigger corn bulk sms service behind is hidden in your next judgment. Is it really necessary to constantly rely on AB to find this biggest corn? In fact, AB Test solves the problem of balancing the accuracy and cost of decision-making. Decision accuracy refers to your ability to see the bigger corn around you. This determines the ceiling of the input-output ratio. The cost of judgment means that there is a cost in the process of with each other to find larger corn. Whether it is product design, development, data analysis, communication costs, and most importantly, time costs, bulk sms service the entire front will be drawn very long. If the product can quickly find the larger corn around it with a more accurate vision every time,
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Mahfuj Alom

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